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Cross-Country Campaigns in Sponsored Products: Who Can Benefit From It?
Sponsored Products ads (SP) accompany Amazon sellers from the beginning of their journey on the platform. Their tricky structure, complex functions, and placements are unique. However, Sponsored Products look like organic results, which is very beneficial for sellers....
The Secret to Premium Ad Placement on Amazon
If you’ve been selling on Amazon for any period of time, you know the key to sales conversions is getting your ad to the top of search results on page 1 that matters most to your customers. But when you first launch your product listing, you might have difficulty...
4 Cheap Amazon Ads Strategies
We love to get creative with Amazon ads strategies at Amazonia PPC. Since there’s no lack of content on the web on setting up basic ads or doing the keyword research and harvesting targets, we thought we’d share with you a couple of strategies that don’t get talked...
The Practical Guide to International Expansion: Managing Multiple Amazon Marketplaces
Global selling is a big milestone for many Amazon native businesses. During a period of growing competition on the Amazon US marketplace and shrinking profit margins, international expansion can be the key to reaching your brand’s growth goals. If you have decided to...
What is the Difference Between Amazon Sponsored Display and DSP Platforms?
Paid advertising remains one of the most reliable ways to market and grow your business on Amazon to date. Whether you’re a new seller looking to give your product that boost, or a seasoned one aiming to increase your product outreach and expand your market share,...
7 Essential Skills That Every Amazon PPC Specialist Must Have
Getting more sales through Amazon PPC Advertising is increasingly becoming in demand in the Amazon seller community. For this reason, the need for highly skilled experts in the Amazon PPC Advertising field is simultaneously rising as well. This demand requires not...
7 Essential Skills That Every Amazon PPC Specialist Must Have
Getting more sales through Amazon PPC Advertising is increasingly becoming in demand in the Amazon seller community. For this reason, the need for highly skilled experts in the Amazon PPC Advertising field is simultaneously rising as well. This demand requires not...
A Treasure Map To Amazon
Packing For The Journey Ahead Product research in 2022 and 2023 is based wholly on analytics. Unless you’re using the variety of tools provided by Helium 10, you won’t be able to find the optimal products that meet requirements such as high demand and low...
5 Reasons Why You Need To Expand In New Amazon Markets In 2022
The current e-commerce market is in a state of flux—and things are only going to get more competitive. Amazon's dominance is ever-increasing, as it has recently expanded its worldwide presence by opening up shops in Mexico, Poland, and Japan, among other countries....
Identifying Costly Keywords and ASINs Which Aren’t Generating Sales
Before starting a new online business or launching a new product on the Amazon platform, it’s important to create the right strategy to achieve profitable results. The starting point of each plan includes detailed research, finding keywords and ASINs that can bring...
Staying Competitive On Amazon With Conversion Rate Optimization
Staying competitive on the giant and ever-growing e-commerce platform presents one of the biggest challenges for Amazon sellers. Everyone is trying to find the best possible way to fight for their spot on the first page of Amazon, and they can’t achieve it without a...
Are You Missing out on Sales by Not Utilizing PPC Outside of Amazon?
Are you not utilizing PPC outside of Amazon? As an Amazon marketplace seller, it’s so easy to get hooked on concentrating all of your resources and ad budgets within Amazon’s pay-per-click (PPC) advertising model. But have you considered moving some of your efforts...
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What Is Atomic-Designed Content In Videos?
PharmaPhorum defines atomic-designed content as “the process of creating modules of content to be assembled in any way the user requires” and is a perfect place to start with us talking about atomic-designed commercials. We’ll be getting more specific about this topic...
How Cultural Background Shapes E-commerce Shopping Experience
Our cultural background shapes our habits and needs, sets boundaries, and affects specific relations to various content we encounter. We simultaneously adopt and project values to the elements that we receive. This way, we shape our attitude towards the surrounding...
How to choose the right eCommerce marketing strategy for your business?
Choosing the right eCommerce marketing strategy is one of the top priorities if you own an eCommerce business or manage the marketing for one. People use different approaches, and basically, someone's creativity is the limit. Read on as we cover various...
Cross-Country Campaigns in Sponsored Products: Who Can Benefit From It?
Sponsored Products ads (SP) accompany Amazon sellers from the beginning of their journey on the platform. Their tricky structure, complex functions, and placements are unique. However, Sponsored Products look like organic results, which is very beneficial for sellers....
The Secret to Premium Ad Placement on Amazon
If you’ve been selling on Amazon for any period of time, you know the key to sales conversions is getting your ad to the top of search results on page 1 that matters most to your customers. But when you first launch your product listing, you might have difficulty...
4 Cheap Amazon Ads Strategies
We love to get creative with Amazon ads strategies at Amazonia PPC. Since there’s no lack of content on the web on setting up basic ads or doing the keyword research and harvesting targets, we thought we’d share with you a couple of strategies that don’t get talked...
The Practical Guide to International Expansion: Managing Multiple Amazon Marketplaces
Global selling is a big milestone for many Amazon native businesses. During a period of growing competition on the Amazon US marketplace and shrinking profit margins, international expansion can be the key to reaching your brand’s growth goals. If you have decided to...
What is the Difference Between Amazon Sponsored Display and DSP Platforms?
Paid advertising remains one of the most reliable ways to market and grow your business on Amazon to date. Whether you’re a new seller looking to give your product that boost, or a seasoned one aiming to increase your product outreach and expand your market share,...
7 Essential Skills That Every Amazon PPC Specialist Must Have
Getting more sales through Amazon PPC Advertising is increasingly becoming in demand in the Amazon seller community. For this reason, the need for highly skilled experts in the Amazon PPC Advertising field is simultaneously rising as well. This demand requires not...
Amazon Advertising Then and Now (How Advertising through Amazon has Changed in 5 Years)
More than any other major advertising platform, Amazon loves to try new things. Where platforms like Google and Facebook make changes focused on obfuscating advertiser data, Amazon has made a concerted effort to improve the advertiser’s experience. While far from...
All Things Client Reporting
I know it is not the most interesting of subjects, but let’s talk reports. Not just any, but a client report. In this article, I will do my best to introduce you to the world of reporting for Amazon PPC advertising. As an agency doing Amazon PPC services, we have to...
PPC Ads Update: Sponsored Products and Sponsored Brands Automated Keywords Translation
Last year Amazon rolled out many features that sellers wished for, and one of them was Automated Keywords Translation. Due to the targeting types, a new translation tool is available for Sponsored Products and Sponsored Brands advertisers. It was launched in December,...
The Ultimate Guide To Using Amazon Ads Console’s Bulk Operations
What exactly are the Amazon PPC Bulk Operations? And how will this tool help you manage your campaigns faster and more efficiently? So What Exactly Are The Amazon PPC Bulk Operations? If we need to summarize Bulk Operations with just a few words—it’s a...
Top Amazon Ads Features in 2022
Amazon has seen incredible growth since the beginning of the COVID-19 pandemic. With constant changes, the introduction of new options for creating campaigns, and new metrics tracking parameters, the company continuously improves its business. Innovations introduced...
5 Tips to Trim Down Wasteful Spend Without Impacting Your Growth Potential
Opportunity cost has been a threat luring over advertising accounts since the beginnings of online paid advertising. Having measurable KPIs daily is part of the appeal when running performance marketing campaigns, but what about the things we can’t see? How does an...
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