by Mark Greening | Jan 25, 2022 | Amazon Ads, PPC Advertising, PPC Tools
I know it is not the most interesting of subjects, but let’s talk reports. Not just any, but a client report. In this article, I will do my best to introduce you to the world of reporting for Amazon PPC advertising. As an agency doing Amazon PPC services, we have to...
by Mark Greening | Nov 2, 2021 | Amazon Ads, PPC Advertising
As PPC advertisers, we like things to be simple. A customer types in a search term, we display an advert targeting that phrase, they click on the advert, and then we get the sale. If all PPC sales happened like that, then all would be good in PPC land. The problem...